Everyone has a story about the lengths students will go to cheat. While academic dishonesty is not disappearing, the use of digital technology may serve as a deterrent.
Read MoreABET and CEAB accreditation are a necessity for engineering and technology programs across Canada and the United States to remain competitive, attract the brightest students, and ensure strong employability rates.
Read MoreIn the past three years I’ve traveled over 50,000km across Canada’s railway network. It’s given me unprecedented opportunity to explore my country, forge lasting friendships, and build my business. I wouldn’t trade my time on the train for the world and--given Canada’s upcoming 150thanniversary of Confederation--I encourage more Canadians take to the rails to explore our beautiful country.
Read MoreSingapore’s education system may produce students who lead in reading, mathematics, and science, but they receive failing grades when it comes to innovation. In order to remedy this Singapore’s Ministry of Education implemented the “Teach Less, Learn More” policy in 2006 to alleviate some academic pressure and produce more well-rounded students.
Read MoreDoes this scenario sound familiar? After days of writing comments, correcting errors, and trading pages in a cramped campus room, the last assessment is finally graded and placed like a crown on a stack of booklets as tall as your desk. You’re eager to get these assessments—brimming with feedback—into the hands of your students, and you wait for them to be collected.
And you wait.
Read MoreAndrew Eberhard, a Professional Teaching Fellow at the University of Auckland, is responsible for teaching and grading thousands of undergraduate students each year. While Andrew has a genuine passion for teaching he quickly found grading to be a logistical nightmare.
Read MoreWhile two-stage evaluation formats have been used for lower-stake exercises and quizzes in classes across a number of academic disciplines, the University of British Columbia is one of the first schools to formally incorporate the format into high-stakes tests such as midterms and final examinations.
Read MoreAssessments—whether they are exams, homework, lab reports, and group work—should be activities designed to enrich and improve student learning. Assessments should encourage students to push their boundaries, foster their intellectual curiosity, and think critically about the academic subjects they are studying.
Read MoreNo single individual or corporation is infallible. Adding objective second voice however, minimizes risk. PepsiCo, a corporation that is older and earns more than several countries, is no exception. They invested and developed this campaign exclusively within their in-house creative studio, Creators League, only to have it spectacularly fail upon launch.
Read MoreThe notion that one must be an extravert to successfully network is—pardon my French—connerie. Networking—like mathematics, writing, and athletics--is a skill, and while introverts may encounter a steeper learning curve, the best way to improve is through practice.
Read MoreLooking for creative inspiration? The annual Toronto FITC conference is one of my favourite conferences of the year and this year’s line-up of speakers is stellar.
Read MoreDuring the winter most people prefer to abscond to a sun-kissed paradise, spending their days lounging in swimsuits on golden shores while enjoying the warm tropical breeze.
Read MoreI wasn’t born to be a designer. Nowhere in my childhood did I demonstrate such abilities that made my parents stop and say, “Our daughter is going to be a designer when she grows up!”
Read MoreStorytellers. Raconteurs. Communicators. Their craft is the spark which allows us to discover our true selves and to truly empathize those around and beyond us.
Read MoreLast week I attended the ICA’s Advertising and Marketing week (#FFWD2016) in Toronto. At the conference I had the opportunity to attend an excellent presentation given by Steve Levy from Ipsos on the Most Influential Brands in Canada.
Read MoreWhat is the difference between marketing and public relations? Don’t worry if you don’t know the answer. Most of the public—and even some practitioners—find it difficult to distinguish the two functions.
Read MoreUniversities and colleges are using digital and social marketing to develop more innovative and personal campaigns to reach prospective students. This practice is mutually beneficial, providing students with greater access to information and post-secondary institutions with a more level playing field.
Read MoreThe most significant shift in modern public relations is its recognition and adoption by both organizations and practitioners as a strategic management function. While it may seem common that nearly every organization, regardless of sector or industry, requires a communications and public relations branch, this was not the case until relatively recently.
Read MoreThe role of public relations has undergone significant changes over the past two decades. No longer a luxury and subsect of the marketing department, public relations is a necessity for any organization because trust is a measurable currency.
Read MoreThe start-up world has evolved a lot over the past 20 years but there are a few themes that come up again and again. One of these themes is the notion that the idea counts for 90% of the business success and the rest will take care of itself. In reality nothing could be further from the truth.
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