Posts in PR
A Change of Thought

The most significant shift in modern public relations is its recognition and adoption by both organizations and practitioners as a strategic management function. While it may seem common that nearly every organization, regardless of sector or industry, requires a communications and public relations branch, this was not the case until relatively recently.

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Agents of Trust

The role of public relations has undergone significant changes over the past two decades.  No longer a luxury and subsect of the marketing department, public relations is a necessity for any organization because trust is a measurable currency.

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PRDustin ManleyComment